Roofer falls in vat of acid in USA.
Hard to believe but a roofer in the USA fell in a vat of nitric acid and one of his workmates jumped in to save him with the aid of others to pull them both out. Amazingly they both survived but with burns to all parts of the body. Lets just hope they both get through this! Another good ending to a story of bravery of the roofing industry!
See the video of the interview with a paramedic after the accident:
Check MSN video - 9RAW: Roofer falls into vat of acid
Roofing & Rollforming Marketing - Cool!
How do you get to millions of Australians every day when ever you want - be Kevin Rudd with over 1,098,418 followers on Twitter as of 7.48pm today! How does he do this? Just get on Twitter and TWEET to his hearts content. No wonder he's ahead of Julia on the polls with almost 1/24th of the Australian population following his every TWEET.
What about our rollformers in Australia and their ability to get around the Marketing of the current media cycle. Lets go through three of the most popular platforms used by the new smart buyers of Australia
facebook
Metroll - only seems to be local branches on this network eg:
Metroll Facebook
Fielders - hard to find but on their website - and 47 likes? At
Fielders Facebook
Lysaght - only under BlueScope Lysaght - 106 likes? At
BlueScope Lysaght Facebook
Stramit - under building products - 3 likes? At
Stramit Facebook
Stratco - good site with 1,275 likes? At
Stratco Facebook
Revolution - hard to find but 84 likes? At
Revolution Roofing Facebook
Steeline - Thanks to Steeline and 71 likes?
Steeline Facebook
FrameCAD - Update -
FaceBook FRAMECAD or
FrameCAD Facebook Group
The Rest - can't be found easily - please supply details & they'll be added to Links Page!
Twitter
Metroll - couldn't find anything at all
Fielders - 14 followers, 40 following, 16 tweets! Fielders Facebook
Tweet Fielders
Lysaght - under BlueScope 301 followers, 3 following, 43 tweets!
Tweet BlueScope
Stramit - couldn't find anything! at all!
Stratco - 45 followers, 7 following, 62 tweets! At
Tweet Stratco
Steeline - under Steel Select! At
Tweet Steeline
The rest - couldn't find on Google!
You Tube
Metroll - couldn't find anything at all
Fielders - 9 videos, 1,818 views, 2 subscribers! At
Fielders YouTube
Lysaght - only under other productions but nothing corporate!
Stramit -
Update 9 videos, 2,323 views, 7 subscribers
Stramit YouTube
Stratco - 31 videos, 53,194 views total, 25 subscribers! At
Stratco YouTube
Revolution Roofing - 5 videos, 871 views, 2 subscribers! At
Revolution YouTube
Steeline - many videos under different sources - over 1,000 views
Steeline YouTube
OUTCOME?
Kevin Rudd has done more TWEETS than all the total Rollformers combined - only Stratco is way ahead in YouTube and the rest is better not even talked about. Let's get with the times and utilise these FREE platforms to gain market over the tile opposition! Think about TWEETS - suddenly all of your customers, sales staff, management and cash customers have a TWEET about a new product! If your company has an IT department - get them to monitor and engage in these great sites - The Roofer even signed up to TWITTER and have had 15 hits to the BLOG site from this alone.
The youth of today operate in this medium - change and adapt now to gain all the advantages. Kevin Rudd hasn't got a personnel Marketing man - just an IPhone!
DISCLAIMER - I don't adhere to the views or politics of Kevin Rudd - he is only an example of a TWITTER!
Overall Stratco takes the Marketing Badge of the week - No Prize this week - SORRY! The future is in this media of the Internet - not NBN, wireless, etc - the main aim is to hit as many customers as possible - not how fast you can reach them! Get with it!
Update - Thanks to ANON for pointing outthese platforms are the responsibilty of marketing!
Update - Thanks to Steeline for reminding me that I left them out! Here is the Steeline website
Update - Thanks to Irving Washington for updating the Stramit YouTube videos.
Update - Thanks to Peter of FrameCAD for FrameCAD Facebook update!
See comments regarding updates below: